PEOPLE

Design Stack is a communication design agency specialising in branding; arriving at a visual language that best conveys a company's DNA. Our services range from brand identity design to packaging, interactive media and print design.

Design Stack is committed to making communications work harder, look better and stay on top, longer. And over the years, the studio has built up a diverse range of clients – from corporate entities like Standard Chartered, Evolvence Capital and Milestone Group; entertainment and media companies like The Economic Times, Channel [V] and Walt Disney India; retailers like Westside, Evoluzione, Synergy and Dastakar Andhra; youthful, experimental brands like Chimp and Priyanka Chopra.

What we do

1. Comprehensive Branding
Making sure that your company has a brand identity that is more than just a logo.
We help you articulate your brand strategy and positioning. We work out your brand architecture – the dynamic of your brands and sub-brands. We improve and standardise your form, structure and appearance so that you can meet your essential and evolving communication requirements.

2. Brand Revamping and Consolidation
Helping you re-calibrate what you want to be perceived as and where you want to be.
We work closely with you and evaluate the essence of your brand - your positioning, your values, your vision and how relevant you are in a competitive business scenario. And we help you bridge the gap between where you are and where you could actually be in your target audience’s perceptions.

3. Advertising and Marketing Communications
Driving brand value through consolidated communication efforts.
We help formulate your communication strategy and suggest the most appropriate vehicles for your messaging, from a range of online and offline marketing channels. We conceive and develop your campaign ideas and then we ensure consistency in your messaging.
Our Process

Our goal is to articulate each client’s strategic vision and help them achieve their communication objectives.

Engage
We immerse ourselves in your brand to learn all we can about who you are, what you want to be, and what you wish the communication project to achieve.

Evaluate
We analyze key information about your company and your corporate image, to clarify business and design objectives and to develop a sound strategy that will serve as the foundation for an effective yet imaginative solution. We crank up the think tank and explore what visual and verbal language will work best for you.

Execute
Here’s where our discovery, strategizing, and exploration come together. We present a comprehensive design solution to you – arranging imagery, visuals and graphic elements; determining the most effective colour and type, incorporating appropriate copy or taglines to convey your message. From here, we refine our ideas based on your feedback to create a powerful design solution.